We started the class by talking about the Gestalt principles.
GESTALT PRICIPLE
Rules of visual perception Kurt Koffka, Wolfgang Kohler, Max Wertheimer These principles analyse how humans group together different objects into a single coherent whole or in groups
The gestalt effect is the capability of our brain to generate whole forms.
- Proximity: When diff elements are laid out close to each other, it gives us a whole pic.
- Law of Closure: Ability of a brain to complete a shape or an object even when it isn’t fully closed.
- Principle of similarity: Objects with shared visual characteristics. The more alike they appear the more likely they are to be construed
- Multi stability : ability of our eyes to see two diff things
- Law of Continuity:
- Figure- ground Relationship
Simple composition cannot have a single principle.
Based on these principles, we had to make posters.
Learned about the layers in illustrator, how we can add layers, sort them, select the objects in the specific layer, rearrange them and how it can be used for making projects in illustrator.
Learned about editing artboards, How we can create multi artboards at the same time, how we can arrange their size and shape according to us.





